Made For




What is Virtual

Whay Virtual Production With PIXOJAM

Virtual production combines physical and virtual filmmaking techniques to create cutting-edge media. How it works: teams use real-time 3D engines (game engines) to create photorealistic sets, then display them on large LED walls behind physical sets using the real-time rendering capabilities of the game engines. The cameras are synced with the game engines for enhanced realism and depth of perspective.

Virtual Production?!

• The director and creators can directly see the filming environment and make adjustments on the set in real-time to significantly improve the communication efficiency

• Cast members can directly feel the changes in the set and lighting, which is good for their performances

• The time and energy for set transitions can be saved

• Hard nuts in conventional Chroma Key editing can be solved, including semi-transparent glass

• Lights can be presented accurately and the effects on reflective bodies can be shown authentically

• What you see is what you get; productivity is high

• Colossal scenes can be shot in a small space


HDR10 4:4:4 Color Depth

LED Volume

In the Middle East


An 8-bit color system is capable of producing over 16 million colors. This may look humungous, but when it compared to 10 bit, this is actually nothing. In a 10-bit system, you can produce 1024 x 1024 x 1024 = 1,073,741,824 colors which is 64 times of the colors of the 8-bit


Let’s take 4:4:4 for the example. The first 4 represents the number of pixels across we are subsampling. The second 4 means 4 colors yield in the first row of chroma sampling, and the third 4, again, means 4 colors yield in the second row of chroma sampling. Technically speaking, 4:4:4 represents each pixel has its’ own color value which includes all the chroma information, so it isn’t chroma subsampling. Now let’s take a look for 4:2:2. The second 2 means two chroma subsampling in the first row. And the third 2 means two chroma subsampling in the second row, too. Therefore, a 4:2:2 image only retains a half of the chroma samples that a 4:4:4 image does.


HDR stands for High Dynamic Range and refers to contrast (or the difference) between the brightest and darkest parts in an image.

The idea is that your eyes can perceive whites that are brighter and blacks that are darker than traditional SDR displays had been able to show. HDR content preserves details in the darkest and brightest areas of a picture, details often lost using older imaging standards such as Rec.709.

HDR10 is the industry standard format, and all devices and content are required to support it. HDR10 sets the brightness for the entirety of a programme, so the level of bright and dark parts are the same throughout.


PIXOJAM Virtual Production
Warehouse B32
Production City
Dubai, UAE

Contact us

Phone: +971 55 773 9843